link Link: How I Helped to Change Commuting Culture at Lyft

Interesting piece about how Lyft is now charging for parking in their SF office and redistributing the money to employees who use other ways to get to work.  Demonstrates how effective pricing is to drive commuting behavior and how a pricing / subsidy model can be implemented in such a way that is fair and flexible.

I would argue that we are under pricing the commuter parking spots substantially and should raise prices while simultaneously expanding subsidized alternative mobility solutions for commuters.   Driving to the train and parking all day should not be cheaper than or substantially more convenient than other means of transport.



Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s